Portfolio · Anna Guerrini

UX/UI designer specialised in designing digital intuition

View selected work More about me
psychology + pixels, basically
A taste of the work
AI Storyteller — mobile app screens on a dark espresso background.

AI Storyteller Interface

B2B · Mobile · AI · Fintech
Pulse Design System — the 'Welcome to Pulse' landing page.

Pulse Design System

Design system · AI · B2C

Design philosophy

How I think
01

Brain-Led Design

Interfaces shaped by how the brain actually processes information — not just how things look.

02

Measurable Impact

Design decisions backed by data, validated through outcomes — empowered and catalyzed by AI.

03

Components as Ecosystems

Every component is built to be reusable, scalable, and part of a living system — not a one-off visual element.

From the writing desk

All writing
Latest essay · September 2026 · 17 min read

Nobody Panicked About Foldables Until Apple Made One

The iPhone Duo is here and my feed is grieving its grid systems. Breakpoints are the easy part — the hard part is the fold event, and the accessibility bill nobody is reading.

Read the essay

I measure the success of my work by what users never notice. If they accomplish their goal without thinking about the interface, I've done my job.

— Anna, probably over coffee